MobileX In 2024: What You Need To Know

MobileX is an MVNO that operates on the Verizon network. The MVNO launched as a beta service in November of 2022. It was founded by Peter Adderton, who also started Boost Mobile and the defunct Amp’d Mobile brand. A full-scale launch of MobileX occurred in February of 2023, and in September of the same year, MobileX announced an exclusive retail partnership with Walmart. As of now, MobileX services are sold online and in some Walmart stores.

Plan Updates and Pricing

In conjunction with the partnership with Walmart, MobileX made some changes to its pricing and plans. To align with Walmart’s pricing strategy, all plan prices were adjusted to end in “8.” For example, the $25/month 30GB unlimited plan was reduced in price to $24.88/month and Canada and Mexico calling was added to it. A $20/month 15GB “unlimited plan” was removed and replaced by a $14.88/month 5GB unlimited plan designed with industry leading pricing in mind and to take on competitors like Mint Mobile and Boost Mobile.

Machine Learning (A.I.) And Customized Plans Are What Make MobileX Different

What sets MobileX apart is its unique approach to wireless services. Unlike many other providers, MobileX caters primarily to customers with low to moderate data usage who want to pay only for what they actually use. Adderton has frequently stated that most consumers are forced by major carriers to buy data and services they don’t need thereby wasting their money. He’s also argued that most consumers are unaware of their actual monthly data usage needs.

These low income Americans are forced to Buy Data and services they don’t need, MNOs are literally selling them a service they know in fact they rely on them Never using, all carriers are driving for increase ARPU in there investor calls,???? @mobileXus will put consumer’s first. pic.twitter.com/EkV6Il8Asq

— Peter Adderton (@peter_adderton) February 12, 2022

MobileX aims to address these issues by employing machine learning. The platform will utilize machine learning to show consumers how much data they use each month and then to build a customized plan based on their usage. Subscribers can then choose to use the customized plan or they can build their own plan or pick a “fake unlimited” plan that’s in line with what many other MVNO providers advertise. Adderton refers to fake unlimited plans as plans that other providers market as being unlimited, but aren’t truly unlimited. Fake unlimited plans have data speeds that slow for the remainder of the billing cycle to the point they may not be useable at all once a consumer goes over a certain amount of usage during the cycle.

Customized plans will include data allotments different from every other provider on the market. If MobileX’s artificial intelligence platform predicts a customer will only use 3.75GB of data per month, their customized plan recommendation will only include 3.75GB. All other providers on the market sell data to the nearest GB.

Data Top-Ups and Video Streaming Options

If you ever need to use more high-speed data than your plan comes with, MobileX will offer you data top-ups priced at $2.10 per GB. Data top-ups will carry over from month to month and never expire as long as you maintain your service. Unused customized/build-your-own-plan data from the prior month will also carry over as long as you are a subscriber.

The customized and build-your-own plan options allow you to set your own video streaming resolution, something not offered by others. Available options include 480p, 720p, 1080p, and 2160p (4K UHD). Of course, the higher resolution you use, the more data you will consume. Mobile hotspot is included with the plans, it’s your data to use however you’d like.

MobileX will also allow you to purchase a data-only plan if you’d like or plans with a limited number of minutes and texts. Talk and text customization isn’t as robust as it is for data. MobileX charges $1.50/month for 50 minutes with 50 texts, $2.50/month for 150 minutes and 150 texts, or $4.50/month for unlimited talk and text. Regulatory taxes and fees cost extra for all plans that have talk and text.

Fake Unlimited Plans and Additional Data

Fake unlimited plan options include a $15 plan with 5GB of high-speed data and a $25 plan with 30GB. You can use all of either plan’s high-speed data allotment for hotspot if you’d like. Unlike other fake unlimited plans on the market, customers can always add more uncapped full-speed data after their high-speed allotment gets used up at a rate of $2.10/GB.

MobileX allows you to compare its plans against plans from dozens of other providers, all from within the MobileX app. This will help to make sure you are getting the best value for your dollar.

Given the uniqueness, and countless plan combinations available, only a small number of MobileX plan combinations are shared on this page. All plans but the fake unlimited plans are billed an additional $1.99/month MobileX platform fee. The prices shown on this page already include that fee.