Wireless TV Ads

Total Wireless has launched two new TV ads to promote their latest offers. One ad markets and support their offer of 50% off an unlimited plan for BYOD customers, with the Total 5G Unlimited plan for $25/month depicted. The second ad uses the same base video with slight variations. Instead

Wave7 Research noted in its latest prepaid report that Consumer Cellular has launched a new rate on its unlimited plan for persons aged 50 and up. Eligible customers can get two unlimited lines for $60/month with autopay billing enabled, taxes and fees are extra. Without autopay, the rate is $65/month.

US Mobile has ramped up its marketing efforts with a goal to reach one million subscribers by the end of 2024. A key part of this campaign is a newly launched video ad that will make its way around YouTube and social media. It features CEO Ahmed Khattak alongside an

Last week, Charter Communications issued a press release announcing a new Spectrum Mobile offer: new subscribers can get an unlimited mobile line free for a year when bundled with a Spectrum Internet plan. To promote this offer, Spectrum Mobile has released a TV ad that launched around September 18th and

Straight Talk Wireless has announced a partnership with NASCAR as detailed in this press release from Verizon and in the latest prepaid report from Wave7 Research. The term length of the sponsorship has not been disclosed other than it is a multi-year deal. The sponsorship also makes Straight Talk an

Consumer Cellular is offering new customers two months of free service when they purchase any phone and activate an account by July 31, 2024, on approved credit. A heavy dose of advertising is backing the offer. Two new TV ads launched in June to support it; “Best Things In Life,

Thanks to a reader tip, BestMVNO has learned that Boss Wireless is shutting down. There’s a banner on the provider’s homepage that reads: We regret to inform you that BOSS Wireless will discontinue operations on July 1st, 2024. All cellular services, including voice, text, and data, will be terminated at

Consumer Cellular has relaunched a second-month free promotion, as noted in the latest edition of Wave7 Research’s prepaid report. BestMVNO reported the same type of offer running last July. Switchers that subscribe to Consumer Cellular by May 31, will get their second month of service free. The MVNO is running

FreedomPop has hired NBA Hall of Famer Julius Erving, better known as “Dr. J,” to be their new company spokesperson, as noted in Wave7 Research’s latest prepaid report filing. This move marks a significant shift in the marketing strategy for FreedomPop. Erving just recently celebrated his 74th birthday. Targeting A

Tello Mobile has launched its first TV ad campaign, BestMVNO has learned. A total of two ads were launched in February. It is not clear how many times either ad has aired, but according to iSpot, the ads launched two days apart. One ad, titled “Set Your Mobile Free” began

Consumer Cellular has launched a new promotion as detailed in a recently filed prepaid report by the firm Wave7 Research. New customers can receive a $5/month discount for their first 12 months of service by using the promo code FIRSTYEAR15 during sign-up. This discount is applied as a monthly bill

PureTalk has launched a new promotion offering a free Samsung Galaxy A15, as noted by Wave7 Research in its latest prepaid market report. This deal, described by Wave7 Research as a tax season offer, aligns with the period when wireless brands traditionally introduce their tax season offers. The free phone

Mint Mobile has launched perhaps its last two TV commercials of the holiday shopping season to promote its offer of buy 3 months get 3 months free. The offer, which launched in mid-November, has been updated with a limited time twist that’s highlighted in one of the new TV ads.

Boost Infinite debuted a new TV ad over this past weekend. According to iSpot.tv the ad is entitled “Boost Infinite’s Wireless Utopia: Explorer.” I find this ad to be significant as its the first TV ad from Boost Infinite that explicitly states that subscribers get coverage from “three of the

Last Friday, Verizon Wireless announced that it had hired a new celebrity spokesperson for its prepaid brand Straight Talk Wireless. That spokesperson is actor and comedian Jim Gaffigan. In the years prior, actor Ed O’Neil fulfilled that role in a less pronounced way as served as the voiceover in Straight