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Boom Mobile, An MVNO Providing Service on All 4 Major USA Networks

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Boom Mobile is a relatively new MVNO to the market having soft launched service earlier this year.  The company is owned by Enhanced Communications Group L.L.C. (ECG), a provider of long distance service since 1997.

Boom Mobile operates on the Verizon, Sprint, and T-Mobile networks for consumers, and on AT&T's network for business customers only.

A total of four cell phone plans are offered on the consumer side of things and they are as follows:

Single Lines

  1. $14.99/month 250 minutes, 250 text and no data.  Overages are 10¢ each
  2. $24.99/month for 500 minutes of talk, 500 text and 500MB of 4G LTE data.  Overages are 10¢ per minute/text and $10 for an additional 500MB of data.
  3. $29.99/month for unlimited talk, text and 500MB of 4G LTE data.  $10 for additional 500MB of data
  4. $49.99/month for unlimited talk, text and 2GB of 4G LTE data.  $15 for additional 1GB of data.

Data on all plans is hard capped, however customers can pay an additional $5 per month to have their data unlimited but throttled.

Family Lines

A total of 5 family/group plans are offered and all mobile data is shared between each line. A maximum of 10 lines can be added to each plan. All plans include unlimited talk and text.

  1. $89.99/month 4GB of data 
  2. $104.99/month 6GB of data
  3. $139.99/month 8GB of data
  4. $179.99/month 10GB of data
  5. $219.99/month 15GB of data

Data is hard capped, however for an additional $5 per month data can be made unlimited but throttled.  Additional high speed data can be purchased at a rate of $15 per 1GB of data.

Data Only/Wi-Fi Hotspot

  1. 3GB $29.99/month and a maximum of 15 lines
  2. 5GB $49.99/month and a maximum of 15 lines

Additional data can be purchased at a rate of $15/GB.  Data is hard capped, but for $5/month it can be made unlimited but throttled.

Plan Customization

Boom! Mobile Black and White LogoIf none of the above plans fit your needs, Boom Mobile is willing to work with you to customize your own plan and pricing.  Those who want a customized plan can call their support line at 1-800-767-5599 to talk about it or speak to a representative through online chat.

Devices

The company supports bring your own device and they also sell a variety of devices for those in need of one, although judging by how they're are priced, most people will be better off purchasing their device from elsewhere.

Business Services

Boom Mobile is providing a variety of services in conjunction with AT&T including cloud and hosting, networking solutions, and Mobile services.  Plans and pricing are not readily available and to find out more you must contact Boom Mobile directly.  I suspect their plans and pricing for mobile phone service should be somewhere along the lines of what Harbor Mobile offers as a AT&T reseller.

Analysis

When it comes to signing up with a newly launched provider I suggest potential customers use caution in signing up, that is until the company proves that it can be reliable and reputable.

Boom Mobile's cell phone plans don't seem to stand out a whole lot compared to other providers in terms of price and features.  Part of this is because the MVNO is offering service on 3 mobile networks at the exact same price for each network.  Verizon tends to charge its MVNOs more than T-Mobile and Sprint does, so it looks like Boom Mobile has priced its plans based on an average cost approach rather than customizing plans for each network.  Those who are only light users seeking Verizon coverage may find their lower priced plans appealing.




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