Lively

Lively: What Are the Pros and Cons?

By

Joe Paonessa

PROS

• Good for seniors
• Offers and supports medical alert devices

CONS

• Phone selection limited
• Plans designed for a limited audience
• Can be expensive

Phone Plans

Lines

1 2 3 4 5

Type

All Prepaid Postpaid

Plan term (optional)

Monthly 3-mo 6-mo Annual

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$14.99/mo ^+tax

📡 📡 Multiple networks

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Data

0GB

Hotspot

0GB

Talk

250

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0

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$19.99/mo ^+tax

📡 📡 Multiple networks

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0GB

Hotspot

0GB

Talk

1000

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0

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$29.99/mo ^+tax

📡 📡 Multiple networks

Networks used

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0GB

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0GB

Talk

2500

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0

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$49.99/mo ^+tax

📡 📡 Multiple networks

Networks used

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Data

Unlimited

Hotspot

0GB

Talk

Unlimited

Text

Unlimited

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How Lively Plans Work

GreatCall is an MVNO that was founded in 2005 and provides service on Verizon’s network. In May of 2021, GreatCall was rebranded to become Lively. Phone plans are geared towards older adults and their family caregivers. The company also sells medical alert bracelets, and connected watches that allow their users to press a button for help. The devices are also capable of automatic fall detection and automatic calls for help.

In August of 2018, GreatCall was purchased by Best Buy in a deal valued at $800 million.  To date it was the largest acquisition ever made by Best Buy.

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