Straight Talk Wireless Launches Cut Your Bill In Half Ad Campaign
Straight Talk Wireless Launches Cut Your Bill In Half Ad Campaign

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Straight Talk Wireless has launched a new advertising campaign.  Wave7 Research is reporting that the MVNO began to air two new television ads on 4/29/19.  One ad, shown below, urges wireless shoppers to "cut their bill in half with Straight Talk Wireless."  The ad features Straight Talk Wireless's $45/month plan that includes unlimited talk, text, and data with the first 25GB at 4G LTE data speeds.

Deciphering the ads fine print, it can be seen that the offer is squarely aimed at AT&T and Verizon Wireless postpaid customers.  The fine print says you can cut your bill in half in comparison to no contract, single line plans with unlimited talk, text, and data from the top two carriers.  Verizon's postpaid top unlimited LTE/5G data plan is priced at $95/month with auto-pay billing enabled.  AT&T's top unlimited LTE plan is priced at $80/month with auto-pay billing.  So cutting your bill in half would be an accurate statement.  However, both providers also have cheaper unlimited data plan options, including prepaid.  AT&T's cheapest prepaid unlimited plan is just $55/month, while Verizon's is $65/month.

The other ad running urges shoppers to bring their phone to Straight Talk Wireless for service that is "up to 50% less" than the competition.

Straight Talk Wireless is one of several Tracfone brands owned by América Móvil.  In the company's most recent quarterly financial report, América Móvil noted that it has over 21 million subscribers in the USA.  Nearly half of those subscribers are due to the Straight Talk Wireless brand.  The success of the brand can be in part attributed to the company's strong relationship with Walmart and its willingness to keep its brand name fresh in the minds of consumers through its advertising campaigns.

 Straight Talk Phone Offers

Besides the new ad campaigns, Straight Talk is running and continues to run several phone offers.

  • The LG Premier LTE and ALCATEL ONETOUCH® PIXI AVION™ LTE are being given away for free with a phone plan purchase
  • The ZTE ZFIVE 2 is discounted to $19.99, regularly priced at $49.99.
  • The iPhone 6S and 6S Plus are available for $149.99 and $199.99 respectively
  • The Samsung Galaxy J7 Crown is on sale for $99 or $7.30/month with financing, regular price is $149.99
  • The Samsung Galaxy J3 Orbit is available for $59.99, regularly priced at $99.99
  • IPhone 6S is available reconditioned for $99.99 or $7.30/month with financing
  • LG Stylo 4 is $149.99 or $9.59/month with financing, regularly priced at $199.99
  • Iphone 7 reconditioned is available for $199.99 or $11.88/month with financing, regularly priced at $249.99

See More Straight Talk Deals

 





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Lee
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Lee

I absolutely love straight talk.

LOUISE LOCKHART
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LOUISE LOCKHART

We’ve been with them 7 years and our CDMA / Verizon service has gotten so bad it is almost non existent. It was great until 2 years ago. We are looking st other providers for rural service.

Jo
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Jo

I’ve been with Straight Talk for over 5 years. It IS the cheapest monthly service with no contracts. I’m connected to my home network half of the time so I dont burn through my data offered through them; but have no issues when I’m away from the house. Never have had. Their customer service has ALWAYS been very helpful in walking me through setting up the data info whenever I get a new phone, etc. Like I said, I’ve been with them for over 5 years now and have no plans of changing.

Percy tge crossdressing penguin
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Percy tge crossdressing penguin

I’ve used straight talk for years. It’s ok until there’s a problem just like about every operator out there. I use their Verizon phone network which is reasonably good. Don’t get the ZTE phones though. I had one and watched it randomly self dialing numbers while it sat on the desk in front of me.

The unlimited data package is capped at 55gb. The $35 package with 3gb at high speed and unlimited slow data is all I use. Their slow is still way faster than dial up. I see no need to pay more!

Josh
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Josh

Yes, your bill will be cut in half if you switch at a cost to. You won’t be able to use hotspot an if you do an they apparently can see if you are not in which is illegal i think because that privacy issues. At the sametime they will tell me i couldn’t use hotspot on my phone an said yes I can an they said no you can’t. Also saying that you can’t use any phone you want to but their phone. I said how is that he said because you are not allowed to put a sim… Read more »

Teresa
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Teresa

Not sure where you live but i am using my galaxy 9 with the sim card. Sounds fishy

Josh
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Josh

Yea I’m using my note 9 an i tried to tell them but they don’t understand that though.

Barf the barfing dog
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Barf the barfing dog

I have no problem using my phone as a hotspot

Sterling Ellingwood
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Sterling Ellingwood

You can use hotspot and I’m on a s10 with straight talk.i bought the sim kit which allows you to bring any phone

Shelley
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Shelley

Hmmm odd my whole family n I have had straight talk for prolly close to 10yrs and have NEVER had ANY of the problems u speak of. U must jus be In a sh*tty area cuz like I said 10 yrs 0 problems!!